Lost a business card and need the email address?

How often have you met people and promptly lost their business cards? It happens to me all the time. Or I want to find the e-mail address of someone I've never met. Here is a Google search secret that will help you easily locate e-mail addresses by trying to find Web pages where an e-mail address is listed:

• First you need to know where the person works and find their company's Web address.
• In Google, enter an asterisk, followed by the @ sign, and then the company's Web address. For example, *@bankofamerica.com will locate Web pages featuring an e-mail address of someone who works at Bank of America.
• Once you find the e-mail naming convention, you can back into the e-mail address of the person you want to meet. For example, if your Google search returns John_Doe@bankofamerica.com, and you want to track down Sally Smith, her e-mail address is probably "first name" underscore "last name," or Sally_Smith@bankofamerica.com.

Make the right impression in your office

The presentation of your workspace could be influencing decisions made about you regarding promotions and special projects. Be sure your office doesn’t fall into one of these classic cube categories:

• Kidding Around - Photos of your college “glory days” or posters of your favorite rock band hanging from your walls could be telling your boss that you’re still not ready to grow up.
  
• Mommy Mania - They are your pride and joy, but be careful that your work area doesn’t look like a shrine to your family. A few tastefully framed photos are a wonderful way to add a personal touch to your workspace. Just be sure not to overload your area, as this may indicate that your mind is at home, instead of on your work.
  
• Sloppy Sue - While you may think that your boss will understand that you’re working diligently and don’t have time to organize amidst your many tasks, they may see things differently. Instead of dedication, your boss may view you as a person who can’t keep their files straight – much less a big project.
  
• Clean as a Whistle - While you may think that a perfectly clean work area indicates that you’re amazingly efficient and organized, think again. A completely clear desk may leave your boss thinking that you have a clear calendar, as well.
  
• Power Position - Ever see a small, tattered chair in the President’s office? Of course not! A quality chair is a status symbol for power – not to mention the key to a comfortable and effective work environment. To show your boss that you mean business, place a request for budget to update your seat with a new quality option or take a stroll around the office to see there are any other chairs available to swap into your workstation. Or, even if you really want to make an impression, purchase a chair for yourself.
  
• Organize Your Organization - By establishing a few rules, you can raise your organization levels significantly. First, determine how you tend to organize. If your desk or floor tends to have stacks of papers, add bookcases or other storage units to keep paper off the floor and out of sight. Once you have your organizational system in place, set time aside each quarter to purge unnecessary clutter.
  
• Work-Life Balance - It makes sense that your workstation should reflect your personality, but remember to keep some “work-life balance.” Instead of displaying photos for the whole office to see, choose a few and place them facing inward for you to enjoy. While making your office more “homey,” be sure that your surroundings are giving what you want to portray.

Email Marketing Messages: How to Promote a Program

Email marketing messages are challenging. Everybody gets too much email, and each time you broadcast you get people who unsubscribe because they aren't interested or are annoyed. But you must send out enough messages to remind people to sign up, especially at the last minute. Otherwise you're leaving money on the table. It's a balancing act of risking so many unsubscribe requests and so many last minute registrations.

You need your email recipients to:

1. Open and read your message
2. Discover something important they can benefit from
3. Convince them they need to learn more about this
4. Trigger their desire to click over to the sales page to read details and register
5. Realize the some sort of urgency so they won't put it off and forget to take action

One of the best ways to make sure your email messages get opened and read is to deliver a tip at the same time you deliver the marketing message.

There's no better way to learn how to write great email marketing messages except to (you're not going to like this suggestion!) sign up for a lot of Internet marketing materials and start studying the email messages you get.

Good Luck :)

Top Technologies You Need to Know About

Software publishers and hardware manufacturers are making significant efforts and progress on simplifying their offerings to the benefit of everyone. Simplicity is about “How do humans really work? What do they really need to do to accomplish a task?” These are very difficult questions to answer, but the answers are coming because a number of designers have been working on the question for some time.

Several technologies and products are examples of simplicity including SaaS and offerings like the Google search engine. What was the theme that came in second for this year. “You don’t know what you don’t know.” Clearly this is an issue as technology becomes more complex and good offerings become more plentiful.

So what are the current “hot” items from a short- and long-term perspective? The short-term technologies that business's should consider include:

Virtualization: All sizes of organizations should virtualize their servers and applications and that many publishers are responding by packaging their software in virtual appliances. Business's can adopt much of this technology now for servers, and over the next few years you will see your desktops, applications and storage all virtualized. VMWare is king of this space, but Microsoft, IBM, Oracle, Sun and Citrix all have reasonable options.

Software as a Service: Bill.Com, The Business Analyst, Capital Confirmation, GoFileRoom, MyPay, Run by ADP, PaySimple, SageWorks ProfitCents, SAP Business By Design, TimeBuilder and XCM all have offerings that can be installed quickly and run from a Web browser. In some cases, I do not know of a viable competitor with the same capabilities at any price. In other cases (unfortunately under nondisclosure) there are some superb offerings that you will see yet this year in addition to these new generation products.

Third-party products: These vendors expand and improve mainstream products by finding a need and filling it. For example, for QuickBooks alone there are: LeGrand CRM, MISys manufacturing, Fishbowl Inventory, BillQuick Time and Billing, Avalara AvaTax, SpeedTax, Softrak Adagio FX and Wasp Barcode just to name a few, plus thousands of others. Further, many of these products can work standalone or with other products as well.

Windows Server 2008: Windows Server has notable performance and reliability improvements including the supporting products of SQL 2008, Hyper V, ForeFront and improved Active Directory. SharePoint Services, PerformancePoint, Exchange 2007 and IIS are all becoming more widely deployed.

Windows Vista and Office 2007: The current technology is good, and ready to be deployed. I recommend using the 64-bit versions even though initial implementation may be a little more difficult. For most organizations using Open Licensing with Software Assurance is the best strategy, particularly after you have enrolled in MPAN. Remember that these technologies will be replaced by Windows 7 and Office 14 in 2009.

Improvements in scanners: Both Fujitsu and Canon have had notable and major improvements in their product lines this year. You should definitely take note and make your acquisitions from the new lines. The Fujitsu ScanSnap S300 and S510 are notable improvements as are the Fujitsu fi-6140 and fi-6240.

Reporting: There are significant shifts occurring in business reporting including Excel reporting tools like BizNet Software, Adagio FX, Crystal Xcelsius and the shift at Microsoft from FRx to PerformancePoint. Many of the business analytics companies and products have been purchased by larger companies, for example Business Objects being acquired by SAP, Cognos being acquired by IBM, and Hyperion being acquired by Oracle.

Voice over IP (VOIP): This technology has come of age. In doing the research for my own company this year, I was exceptionally pleased at how usable and affordable advanced features had become. I can see no condition under which a phone system should be replaced without at least some consideration for VOIP compared to traditional PBX or KSU systems. This applies to all sizes of companies.

Green: From the introduction of Intel’s Atom to the announcement by Dell about making their product line 50 percent more energy efficient over the next two years, being energy efficient is more than a fad. You can help your business save money by buying more energy-efficient products today, and by teaching your team about energy-saving steps to use with technology.

Security: Far from being solved, most organizations are just assessing their risks and choosing encryption software. We believe that encryption will be needed on all laptops, desktops, servers and backups by the year 2012, possibly sooner. Passwords still are sufficient today, but two- and three-tier authentication is also becoming more important.

Longer term technologies that will probably have merit include:

New generation communications: Including WiMax, 802.11n and soon-to-arrive on the desktop 10GB Ethernet.

Replacement cellular technology moving from 3G to 4G: Players will include Apple with the iPhone, RIM with new-generation BlackBerry products, Google Android and Samsung.

More SaaS and Utility computing: It should be possible to run an entire business with no servers in-house if you choose this strategy. Assume all current services can be hosted, virtualized or will be offered as SaaS.

Small portable devices replacing laptops: Prototypes have already been created using projection and other techniques eliminating laptop devices. Many of the new-generation cell phones are candidates to have enough computing power to serve as your access to information. Internet and cell phone convergence will lead to even bigger shifts in the way we use technology. Scorecard today: 3.3 billion cell phones, 1.2 billion laptops. I expect even more cell phones within three years and only moderate growth in laptops. I recommend the return to desktops at the office and home unless there is a need for portability. This strategy provides more speed and security at a lower cost.

Nanotechnology: I have long been a fan of this technology that crosses multiple industries. For computing, we expect smaller devices, security implemented via nanotechnology and flexible screen technology

Walking Around for the Right Reasons

Management by walking around (MBWA). This concept has been around for a few decades now. Management theories in the 2000's, such as "the Tipping Point" and "the Long Tail," are more marketing- and market-driven. The advent of communication by e-mail and IM has planted many a manager's butt in their seats. Still, there are plenty of bosses and managers wandering the hallways, patting themselves on the back because they think walking amongst the people is a noble act.

The thing is ... it could be. MBWA can pay off big, especially for entrepreneurial companies, but you have to do it the right way and for the right reasons.

If the point is to recognize and appreciate the employees who help make you successful, then what's not to like? Seeing you gives your staff the opportunity to see their boss as less the voice of authority and more a genuine human being who is invested in their ideas and opinions. The problem arises when those who walk the halls do it for all the wrong reasons.

Many business owners walk the floor only when a crisis has hit, and they think their presence will calm their employees. That's not effective if you've been hiding in your office before the you-know-what hit the fan. MBWA only works if you do it regularly -- and if you really want to know what's going on in your company.

Effective leaders (bosses) do more than just communicate with their employees; they encourage all employees to do the same. Open communication is key to business survival, particularly when times are tough. Chances are that some of your employees are concerned about their job security and the stability of the company. If you hide out in your office, rumors will only increase, as will the number of resumes headed out the door.

Real leaders are problem solvers. They don't abdicate responsibility, they don't expect others to make the tough decisions, and they don't shy away from accountability. W. Edwards Deming said it best: "If you wait for people to come to you, you'll only get small problems. You must go find them. The big problems are [the ones] people don't realize they have in the first place."

So be a good leader, be a good boss, get out there and take ownership.

Workers paying for their own work laptops, gadgets

If you've been buying your own gadgets to increase your productivity on the road, you're not alone. A recent study by In-Stat discovered that nearly 40 percent of the professionals surveyed admitted to buying their own work laptop, and it's likely that countless others have used their personal PDAs, GPS, cameras, and even cell phones for work-related projects because most companies aren't willing to buy them one.

Apparently, some employers feel electronics are too expensive and aren't convinced that gadgets boost productivity. However, one In-Stat tech analyst says these companies are being "penny wise but pound foolish" because electronics do add value and cost less than an employee's time.

I'm going to have to agree with In-Stat here. Some of these companies should get with the times and realize that we are a fast-paced society that depends on technology to get our work done. Ok, so maybe we dont' all need a GPS or digital camera for work, but those that could actually get a significant productivity boost should get one.

In this day and age, all companies should at least issue a laptop and a smartphone to mobile workers. And if they're not willing to pay the cell phone bill, the least they can do is offer to split the bill. These are hard times folks, and the last thing workers need to worry about is not having the right tools to get the job done.

Get lost on your desktop

With all the discussion about productivity, it made me think about whether I do what I can to ensure I am as productive as I should be.

This lead me onto thinking about the things that divert my attention away from my task in-hand, such as loud music, interruptions and wallpapers. So I came to wonder whether your desktop wallpaper (being the thing you see everytime you get a glimpse of your desktop) could aid you in your productivity.

I believe that having a wallpaper that I choose helps me to concentrate. I am the kind of person where I can work for hours without stopping, skipping meals, and becoming so totally absorbed in what I am doing to forget the outside world even exists. When I burn through that period, I am usually tired, not in the physical sense, and need a break. Staring into my desktop wallpaper relaxes me and gets me prepared to concentrate again, sort of like a good massage will help an athlete for the next game.

Does your wallpaper help you concentrate? If you need a minute to think maybe you can get lost in your desktop wallpaper too. A good place to find some interesting wallpaper is http://www.deviantart.com. Find what you need and let your mind relax a bit before tackling that next task.

You may find that you will become more productive if you take a minute to relax.

Spyware Infections Carry Big Costs for Small Businesses

A single spyware infection on a work computer can impact the productivity of the typical small business employee for two-and-a-half days, according to research commissioned by the Computing Technology Industry Association (CompTIA).

A survey of employees at businesses with 10 to 200 computer users found that more than one in four computer users reported having their productivity impacted by a spyware infection during the past six months. Of these, more than one-third reported multiple spyware inflections.
Even more alarming, users of spyware-infected computers reported "living with" the problem for 18 work hours – more than two full workdays – before getting it repaired.

They did so even though they realized that their work productivity was reduced due to the problems associated with spyware. Users estimated their productivity was reduced by 21 percent when the spyware problem was first noticed; and was reduced by 32 percent when the problem was at its peak.

On top of the delay in reporting a spyware infection is the time it takes to fix the problem. A survey of PC-support professionals servicing small businesses and who had fixed at least one spyware incident during the past year reported spending an average of 2.8 labor hours per infected PC. That’s more than 20 hours of reduced worker productivity for each spyware incident at a small business.

CompTIA commissioned Kotler Marketing Group of Washington, D.C. (http://www.kotlermarketing.com/), a consulting firm specializing in value-based selling, to conduct the survey to better understand the frequency and cost of problems such as spyware, viruses and network and server downtime among small businesses.

Two separate online surveys were conducted in late 2007. One questioned 537 end users who work in non-IT roles at small and mid-sized businesses in the financial services, healthcare, manufacturing, and professional services industries. The other survey queried 200 IT professionals who support small and mid-sized businesses. Respondents were based in North America, with approximately 80 percent in the United States and 20 percent in Canada. For more information on the study, visit http://www.comptia.org/sections/research/.

iPhone 3G and the Hidden Math

Not mentioned in Monday's you-can't-get-away-from-it iPhone 3G announcement: AT&T's service plan jumps $10 a month. What's this? Did Apple finally figure out what the rest of the retail world did: That when you give away the razor you can charge through the nose for the blades?

Let's look at the math.

Old iPhone: $399 (for 8GB of storage), plus $60 per month for 450 voice minutes and unlimited data. Two-year total (since you'll be signing a two-year deal for either handset): $1,839.

New iPhone: $199 (for 8GB of storage), plus $70 per month for a basic voice plan (presumably the same 450 minutes) and unlimited data. Two-year total: $1,879.

That's $40 more over the course of your contract, which is really not that bad in the grand scheme of things. Had AT&T and Apple raised monthly fees just another $5 per month, the total cost of service would have hit almost $2,000 over two years (not including taxes and fees).

"Business users" get the shaft, big-time, with a minimum of $85 a month for service. That's $15 a month extra just so you can get email via Exchange. Other annoyances: iPhone 3G will have to be activated in stores instead of at home, like before, and the phone won't be available to purchase online at launch.

Still, this isn't too bad. Putting aside the business user issue, $40 extra over two years doesn't sound like much, considering all the extra features and services the new iPhone packs in.
In fact, on paper the iPhone 3G has addressed almost all of the biggest complaints, regarding the original model from a year ago. But then again, don't forget those accessories (a charging base, for example, is no longer included).

UPDATE: For those who've written regarding the time value of money, I did the math based on the present value of the iPhone to Apple at a 3% annual interest rate. The numbers: Original iPhone nets Apple/AT&T (and costs you) $1,795; new iPhone gets them $1,828. So the new phone still costs you $33 in the end if you invest that $200 you would have otherwise spent on the hardware.

UPDATE 2: Several readers write to mention that text messages are no longer included in the iPhone package, so add another $5 a month for 200 SMS messages. Upgrade to the 16GB iPhone and you're hitting $2,100!

After a long holiday...

Whew! Am I glad the holiday is over so I can get some rest. I could hardly wait to get back to my office chair and get comfortable in its ergonomic design. What?! Your office chair isn't comfortable? It should be. If a person is comfortable, they will be more productive. Two new studies by Alan Hedge, Ph.D., CPE and Cornell University found that a comfortable working environment can do more than make workers happy: it can improve productivity as well.

A normal chair can give comfort for some period but an ergonomic chair will give comfort the entire time it is occupied. Using these chairs releases pressure from back stretches and pains. Ergonomic chairs distributes the whole body weight equally. An ergonomic chair will have its seat pan in a perfect position with suitable dimensions. An ergonomic chair is provided with pneumatical height adjustment. Not all chairs have enough back support for lower back and upper back with good lumbar support. An ergonomic chair satisfies all kinds of body posture with good back support in addition to lumbar support. Locking the chair backrest in one position generally isn't recommended. Before choosing a chair be sure that its armrests are broad, cushioned and comfortable.

Now I am going to lean back, relax, and enjoy.